Do you find through day-to-day conversations with your team, you have plenty of 'great idea' moments and somehow end up in a rabbit hole, with no definitive outcome? You are not alone. Many businesses Chilli has worked with have experienced some case of 'shiny object' syndrome and searching for solutions to overcome half-built bridges.

Not to worry. This is where Chilli's tools and tactic documents identified in the workshop, will help you prioritise great ideas with the following solutions:

• 90 Day Game Plan

We use this tool to do business with the past, uncover bottlenecks and opportunities, discover “hidden” talents (we don’t want to fix what isn’t broken), as well as, clear the mind, and make room for the new.

• Focus Five

We can’t change the past but we can learn from it, which is exactly what we’ve done. So, let’s leave the past in the past, and only bring the good with us into the future... deal? By doing so, we identify what must happen in the next 90 days for you to feel more pride, confidence, and excitement.

• Opportunities List

We use this tool to keep us focused and on track. This document identifies all the bottlenecks and opportunities voiced in the workshop, delegates where it fits into the Customer Value Journey and ensures no great opportunities slip through the cracks. We'll refer to this document every 90 days and ensure your next Focus Five is consistently making you feel more accomplished.

• Brand Message

This is your flagship document used to tie every piece of content together. Ultimately, it makes customers want to buy from you, as well as, understand ‘Why’ you offer your product or service. Your brand message should be carried across all marketing tools, so customers understand your point of difference, values and purpose for existing. 

Chilli has documented your 90 Day Game Plan, Focus Five, Opportunities List, and Brand Message on the next following pages. 

Discover how these tools align with your Customer Value Journey to create a predictable flow of customers from scratch, aligns business objectives across departments (so no more silos and turf wars between marketing and sales, or marketing and product), aligns the customer’s interests with the company’s interests (because the goal is success…not merely a sale) and establishes a shared vocabulary (so now everyone in the organisation agrees on the definition of a “lead”).

Click the dropdown tabs in the above navigation to discover more.